Why Today’s Musicians Need Pop-Up Signage
Concerts, festivals and other events are the perfect opportunity to get the word out about your music and merchandise.
But is your signage working for you? Or against you?
If your current signage just isn’t working, it may be time to consider pop-up displays.
Here are all the reasons for today’s musicians to use pop-up displays at their next event.
To Catch the Eye
Festivals and similar events overload the senses with sights, sounds and smells. It can be challenging to grab attention in this atmosphere.
A pop-up display is easy to customize with eye-catching colors and fonts that stand out in a crowd. You can even design interactive displays that invite the participation of attendees.
This kind of signage also provides a great opportunity for concert attendees to learn more about your music in a way that’s far more memorable than simply interacting with your website or social media page.
To Promote Your Brand
Pop-up signage gives you an expansive canvas to work and plenty of space to get your brand message across.
Even better, it allows you to interact with visitors in a meaningful way. They’re visually clear so that your visitors can tell exactly who you are.
Pop-ups also allow you to distinguish your brand from that of other musicians.
If your display is creative, attractive, and professional-looking, your visitors will associate you with these qualities, and this will generate more interest and trust from your fans.
For Easy Transport
With instruments, sound systems and other equipment, the last thing you want to do is transport lots of large, cumbersome signage to an event.
With either a pop-up stand or banner, you can pack, assemble, and break down the same signage over and over again without issue.
They are far more convenient than flyers and posters which can be quickly scattered by one gust of wind, or a large banner which must be reached with a ladder and tied down.
To Maximize Space
Part of the beauty of pop-up signs is that they are vertical, so they take up minimal floor space. So if you only get a small area at a festival or event for displaying merchandise, a pop-up display is your best friend.
They’re narrow compared with other types of signage, and still allow you plenty of space for messaging. And best of all, you’ll even have space for your band members to hang out and interact with visitors.
For Easy Assembly
When you’re at a concert venue, you want your focus to be interaction with fans.
You certainly don’t want to waste your precious time fussing with tools and equipment trying to get your signage to look just right. Nor do you want to pack glue, tape, cords and ladders along with your other equipment.
With pop-up displays, everything comes in one neat little package which you can quickly set up and take down.
Pop-up signage is convenient, easy, and visually eye-catching, making it the best option for busy and creative musicians. Back